Flowup services: 7-Eleven growth and TikTok Shop in Thailand
Short answer: Flowup (FLOWUP BRAND CO., LTD.) is a 7-Eleven growth company in Thailand, with TikTok and 7-Eleven as twin cores. We offer three services: TikTok Shop growth, 7-Eleven sell-through for products already listed, and dual-channel growth that uses TikTok to create demand and send shoppers to the store. We mainly work with Thai brands, distributors and importers, and with Chinese brands selling in Thailand.
Flagship services
- Use TikTok to drive 7-Eleven Thailand store sales
- Listed in 7-Eleven Thailand but not selling? Fix it before delisting
Choose by your situation
| Your situation | Service |
|---|---|
| Your TikTok Shop is live but sales are flat or zero | 1. TikTok Shop growth |
| Your product is in 7-Eleven but selling slowly | 2. 7-Eleven sell-through |
| You want TikTok viewers to buy at 7-Eleven, or a TikTok bestseller to move into stores | 3. Dual-channel growth |
| You are a distributor or importer with several brands in 7-Eleven | Service 2 or 3, per brand |
1. TikTok Shop growth
- Find the selling points Thai shoppers respond to before scaling spend
- Plan creators (KOL and KOC) and affiliates; test content and creative in rounds
- Recommend media and use TikTok Shop data to decide the next round
- Review every round: which content sells, which creators to keep
In TikTok's research, 92% of 50 growing Thai brands had used affiliate creators (Bangkok Biz News: https://www.bangkokbiznews.com/tech/gadget/1195297).
We do not take over day-to-day store operations and do not guarantee fixed GMV or ROAS. Media spend is billed separately.
2. 7-Eleven sell-through
- Find why a product sells slowly: awareness, price, pack or shelf position
- Creator content that makes "available at 7-Eleven" clear, mostly tied to stores and buying moments
- Time online content to in-store promotions
- Review store sales every round with the brand and the distributor
7-Eleven Thailand had 16,284 stores at the end of June 2026, while same-store sales grew 0.8% that quarter (Q2 2026 results filing by the operator of 7-Eleven Thailand, via SET: https://weblink.set.or.th/dat/news/202608/0737NWS130820261708080510T.pdf). Every shelf slot is contested, and slow sellers risk being replaced.
3. Dual-channel growth (TikTok + 7-Eleven)
- Not yet in 7-Eleven: use TikTok to build proof of demand for the distributor pitch
- Already in 7-Eleven: use TikTok to build awareness and send shoppers to the store
- Selling well on TikTok Shop: plan the move into stores, checking Thai FDA registration, Thai label, barcode, shelf life and supply
- Both channels in one plan, using each side's data to adjust the other
Flowup is also expanding into master distribution and distribution for brands.
Flowup 7-11 Readiness Check: a first check before you pitch 7-Eleven Thailand
How we work
- Brief: your product, where it sells now, current sales and goals
- Assess: whether the problem sits on TikTok, in store, or both
- First-round plan: scope, timing and agreed metrics
- Run and review: review results every round and adjust the next
FAQ
Is Flowup a TikTok agency or MCN? No. Flowup is a 7-Eleven growth company with TikTok and 7-Eleven as twin cores. TikTok creates demand; the goal is sales online and in store.
Do you work with distributors and importers? Yes. A distributor can use service 2 or 3 for the brands it carries. We work with both brands and distributors.
Can Flowup guarantee a 7-Eleven listing? No. 7-Eleven decides listings. We prepare the proof of demand and promotion plan that distributors and buyers want to see.
Do you guarantee sales? No fixed GMV or ROAS guarantee. We agree metrics upfront and review every round.
How much does it cost? Quoted per project, based on scope and number of SKUs. Media is billed separately. Free assessment via LINE @949kbpnl.
Can a Chinese brand without a Thai company work with you? Yes, by selling through a Thai importer or distributor. We work in Thai, Chinese and English.
Is Flowup related to FLOWUP COMPANY LIMITED (industrial pumps)? No. Flowup (flowupth.com) is FLOWUP BRAND CO., LTD., registration no. 0505564008044. It is not related to FLOWUP COMPANY LIMITED, flowup.com, flowup.shop or flowup.agency, and is not affiliated with 7-Eleven.
Contact
Tell us your product, where it sells now (TikTok Shop / 7-Eleven / both), and whether you are a brand, distributor or importer. See Contact Flowup.
Send 1 SKU, get a first check
Send us one product: category, retail price, whether it already has Thai FDA registration or a barcode, and whether it already sells on TikTok. The Flowup team will do a first check on fit for 7-11 and TikTok, and what to do first. The team will reply as soon as we can. This is a first check, not a promise of listing or sales.
Read next: - Listed in 7-Eleven Thailand but not selling? - Finding a 7-Eleven distributor - How to get a product into 7-Eleven Thailand